Transact Media Group

Outcome-Driven Marketing.

Connected by Real Transactions.

Transact Media Group connects media, data, and commerce to verified consumer transactions, helping brands scale with confidence, not guesswork

Global | Outcome-driven | Privacy-first

TRUST & SCALE

Powering performance for brands across commerce, finance, travel, retail, and lifestyle.

MEET THE LEADERSHIP TEAM

Adam Wilmshurst

Adam Wilmshurst

COO
Joel Williams

Joel Williams

CEO
Tash Courtenay Smith

Tash Courtenay Smith

CMO
Barry Cupples

Barry Cupples

Chairman
Dan McClean

Dan McClean

CRO

PARTNER QUOTES

Moshi Kahtan

“TMG’s commerce-led approach allows us to reach consumers when intent is highest. Tying media spend directly to ticket sales has fundamentally changed how we think about performance marketing.”

Head of Partnerships

Adam Eisenstadt

“TMG gives us confidence that our budgets are driving real customers, not just traffic. That level of transparency is critical as we scale internationally.”

President

Charlie Cooke

“TMG’s ability to combine commerce, audience intelligence, and performance media has helped us reach high-intent customers efficiently, while staying aligned with brand and compliance requirements.”

Head of Growth

Media. Data. Commerce.

Connected By Transactions.

What Is Transact Media Group (TMG)?

TMG is an outcome-driven media company. We connect marketing spend directly to verified consumer transactions, helping brands move beyond fluffy impressions and clicks to real business outcomes.

This is underpinned by exclusive access to transaction-level data.

Why Marketing Needs To Change

Digital marketing has become increasingly fragmented.

Outcome-Driven Marketing, Built on Transactions

Transact Media Group solves this by anchoring media planning, activation, and measurement to real-world purchase behaviour.

Through deep partnerships, including Mastercard, we leverage aggregated & anonymised transaction data to:

Build high-intent audiences

Activate media across major channels

Measure performance against verified outcomes

This enables true closed-loop marketing.

We have Access into

35

Markets

Offices in

5 countries

TMG has supply access across EU5, Eastern Europe, APAC, LATAM, and North America.

Powering Outcomes for the World’s Leading Brands

The TMG Ecosystem

One Ecosystem. Four Connected Pillars.

Transact Media Group operates as an integrated ecosystem made up of four core pillars:

Services

Campaign execution & management

Outcomes

Programmatic, media network, & CTV activation

Signals (Data)

Transactional, telco, and audience intelligence

Commerce

Consumer-facing platforms generating demand

Each pillar strengthens the others, creating end-to-end measurable outcomes

From Data to Media to Transaction to Insight

All activity feeds into a unified reporting layer, enabling continuous optimisation

TMG x Mastercard Co-Events

Industry Events & Experiences 2026

In partnership with Mastercard, Transact Media Group hosts a curated programme of industry events across the UK and internationally. These experiences bring together senior leaders across media, commerce, programmatic, and fintech, combining practical insight with meaningful networking.

UK Events

Office Education Session

Business Lunch

Small-group, in-office sessions focused on performance marketing, commerce media, and transaction-led growth.

17 February 2025

TMG Breakfast Socials

Soho House / Private Cinema

Bi-monthly morning sessions hosted alongside Mastercard, bringing together agencies, brands, and publishers.

5 March · 28 April · 27 May 2025

TMG Monthly Spin Sessions

London

Wellness-led networking sessions designed to foster stronger relationships in a relaxed, off-agenda environment.

27 February · 5 April · 10 June 2025

TMG Late Lunches

London | 3:30–6:00pm

Monthly afternoon lunches for approximately 15 senior guests, combining industry discussion with curated dining.

March · April · May 2025 (Dates TBC)

TMG Live: Summer Party

Soho House Rooftop, London

Our flagship UK event bringing together the wider TMG and Mastercard ecosystem for an end-of-summer celebration.

Summer 2025 (Date TBC)

International Events

Cannes Dinner

Invite-only dinner for senior global partners during Cannes Lions.

June 2025 (Tuesday evening during Cannes Lions)

Partner Office Events

In collaboration with The Trade Desk

A series of hosted office events across key international markets, focused on programmatic performance and commerce outcomes.

United Kingdom

5 March 2025

Spain

April 2025

Germany

April 2025

Italy

April 2025

Singapore

May 2025

Australia

May 2025

Brazil

May 2025

United States

New York Agency Event

Soho House, New York

A senior-level agency gathering focused on US market expansion, commerce media, and transaction-driven performance.

2025 (Date TBC)