Transact Media Group

TMG x SharkNinja — Home Innovation & ConsumerAppliances

SharkNinja is a global consumer goods company specialising in household appliances,
particularly in cleaning and kitchen innovation. Its product range includes vacuum cleaners,
steam mops, air fryers, blenders, and food preparation systems. The brand is known for
high-performance, problem-solving home technology sold through major retailers and online
platforms.

TMG supports SharkNinja in driving product demand through performance-led video and
YouTube strategies. The focus is on turning product education into conversion, ensuring that
advertising directly contributes to sales performance across retail and ecommerce channels.

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